Portfolio
of print & web design projects
Project type: Print collateral and Microsoft PowerPoint template
Client: Northeastern University Institute on Urban Health Research and Practice
Description: This project included three deliverables: a 56 page report for both print and web, a project brief, and a PowerPoint template. In Adobe InDesign, I created a report template that included a table of contents and end notes.
Using similar typographical elements, I created a project brief to accompany the report as well as a PowerPoint template for future presentations.
Project type: Website redesign and branding
Client: Love Unconditional
Description: Love Unconditional is an all-volunteer charitable organization helping orphans, widows, and others at risk in the Dominican Republic.
Their previous website, hosted by Google Sites, had an outdated design and no mobile support.
Working with the program director, I created a new logo that better represented the organization and its mission. Then I created a new responsive, web design.
Web design and front-end development, logo design and style guide, WordPress training and custom training manual by Tara Hall. WordPress PHP development and training by TESS Technologies.
Project type: New custom website
Client: Sweet Life Bakery & Cafe
Description: Design and development of a custom WordPress theme for Sweet Life Bakery & Cafe in the Lower Mills neighborhood of Dorchester, MA.
The theme's design needed to reflect the classic, but charming aesthetic of this local neighborhood eatery.
This project is still in progress.
Web design and front-end development by Tara Hall. WordPress PHP development by TESS Technologies.
Project type: New custom website
Client: Sarah Keniston, LICSW
Description: Custom design and development of a responsive WordPress website for licensed clinical social worker and therapist, Sarah Keniston.
A key component of the site is the clear and prominent call-to-action featured at the top of each page.
Web design and front-end development by Tara Hall. WordPress PHP development by TESS Technologies.
Project type: Website redesign
Client: BackinMotion, mobile sports massage therapy
Description: Redesign and development of an existing WordPress website. BackinMotion's previous website had an outdated design that didn't reflect current web standards.
The goal of this redesign project was to not only update the design, but also make the site mobile friendly.
In the same month that the redesigned launched, BackinMotion landed two new clients via the website.
Web design and front-end development by Tara Hall. WordPress PHP development by TESS Technologies.
Project type: Poster design
Client: Green Hollow Preserves
Description: A series of three conceptual posters for Green Hollow Preserves, a small food company based in San Francisco, specializing in pickled and preserved products.
Poster design, packaging design, and copywriting by Tara Hall.
